In recent years there have been major changes to the way properties are transacted. It is crucial for estate agents to continually adapt to keep up the pace with the changes coming into place. One huge change is online advertising and more specifically property portals.
Before then newspaper and shop window displays were the main focus. These days an online presence through the portals has become paramount to the success of any agent operating in the industry.
As we can see the value of aspects in high street and online agency, we have taken a different approach in that we are combing them both.
We have always been on top of any industry trends, which plays a massive part in why we are better than any of our local competitors.
Once we noticed an increasing number of buyers and sellers were hanging out online, we ensured to jump onto the online bandwagon. Our first website was actually created in 1998, which proves that point!
We offer a fantastic marketing package that includes professional photographs, 360 virtual tours and a massive online presence.
This includes running our own successful website, social media pages and Google Adverts. Best of all, we use two of the best online property portals, Rightmove and Zoopla.
In recent years, these portals are the ‘new high street’ in that eager buyers are busy navigating around the sites, allowing them to browse their dream properties from the comfort of their own home, avoiding the endless crowds that often occupy high streets.
Traditionally, we are still physically open until 5:30pm which is later than our local competitors and our lines are available up until 8:30pm, a lot better suited for those who work throughout the day. We still display our properties in branch for those who like to keep it old school and have a nosy while strolling around the local high street.
We are the top selling agent in many of our core areas and we have statistics to back this up.
We’ve sold 124% more than our nearest competitor. We have also sold more properties in total than our second and third competitor added together. Moreover, our market share is 17.2%, and our nearest competitor is 8%. Pretty impressive, right?
So, why not choose Edward Mellor to sell your property at the best possible price, in a time period that suits you. Get in touch today by clicking here or call us on 0161 443 4860.